18/11/2022
✔️ Experience activations have the power to humanise your brand and connect more personally with your customers.
✔️ Tie your sales journey to a fun experience and consumers are more likely to take away the right message.
✔️ Experience marketing creates buzzworthy, shareable moments, both for the audience to share on social media and for press and media buzz.
For example, this interactive installation for L&Q at Barking Riverside can switch from being an interactive site plan for grown-ups to a giant interactive gaming screen for their bored-of-looking-at-houses children. Are experiences a big part of your brand’s marketing strategy?