18/04/2021
I feel this is worth sharing...something I see a lot of...
A CONVERSATION ABOUT PERCEIVED VALUE:
A customer asked a contractor how much it would cost to do this project.
The contractor gave him a quote: £4500
The customer responded: That’s seems really high.
The contractor asked: What do you think is a reasonable price for this job?
The customer answered: £2500 maximum
The contractor responded: Ok, then I invite you to do it yourself.
The customer answered: I don't know how to.
The contractor said: Alright, then how about for £2500 I'll teach you how to. So besides saving you £2000, you'll learn valuable skills that will benefit you in the future.
The customer answered: Sounds good! Let’s do it!
The contractor responded: Great! To get started, you are going to need some tools. You will need a chop saw, table saw, cordless drill, bit set, router, skill saw, jig saw, tool belt, hammer, etc..
The customer answered: But I don't have any of those tools and I can't justify buying all of these for one job.
The contractor responded: Ok. Well then for an additional £300 I can rent my tools to you to use for this project.
The customer answered: Okay. That’s fair.
The contractor responded: Great! We will start the project on Monday.
The customer answered: I work Monday through Friday. I’m only available on the weekends.
The contractor responded: If you want to learn from me then you will need to work when I work. This project will take 3 days so you will need to take 3 days off work.
The customer answered: That means I’m going to have to sacrifice my pay for 3 days or use my vacation time!
The contractor responded: That’s true. Remember, when you do a job yourself you need to account for unproductive factors.
The customer answered: What do you mean by that?
The contractor responded: Doing a job completely from start to finish includes time spent to plan the project, pick up materials, travel time, gas, set up time, clean up, and waste disposal
