24/10/2026
Andrew Deutsch has heard the criticism: why spend time on merchandise, accessories, and other new ideas when there are bigger business issues to solve?
In the newest episode of Straight Cuts, Andrew explains why that’s a false choice. ShopSmith can develop new products, expand the brand, and have a little fun while simultaneously fixing supply-chain issues, keeping products in stock, supporting customers, and building great woodworking machines.
No company can do everything… but we can do a lot. And there’s a lot more coming.
First and foremost, the focus remains exactly where it should be; taking care of business, serving our customers, and bringing more woodworkers into the ShopSmith family.
Check out the video here…
https://youtu.be/pj8busz5g6w
Watch the latest STRAIGHT CUTS Video Now!